Buy Foreclosed Homes - Using Direct Mail

Lets look at direct mail a little closer as a way to buy foreclosed homes. The previous video covered some of the advantages and disadvantages of direct mail. Probably the biggest advantage to direct mail is that you are able to aim directly at a specific targeted market for buying foreclosed homes.

Buying foreclosed homes encompasses several methods. You can wait until the home is in the possession of the bank and buy it as an REO. You also have the option of going after the home while it is in foreclosure. This “pre-foreclosure” market is where the majority of investors are working. This market can be rather cluttered and it is easy to get lost in the shuffle.

One often-overlooked market for buying foreclosed homes is the 30–60-90 day late list. These are people that have fallen behind on their mortgage and have not yet been filed upon by the lender as being delinquent. These people are not bombarded by mail because this list is very hard to get and is not public record. If you market to this list you will be amazed at the response it can produce.

There are two caveats here. First is that these lists come from credit reporting agencies and have certain restrictions on what needs to be said in the message. Second is that if you try to do this yourself you will find that you have to buy a large list, usually 5000 names or more. This method is not for beginners or people that are low on marketing funds.

If you are in a position to look at this method as a strategy, I suggest that you strongly consider outsourcing your mailing to a “done for you” organization. The following link will take you to the best group that I know and they will give you the full details. In addition they will give you a 30-day guarantee for their services. Go there now and check out what is available for your business. GET MY MAILINGS DONE FOR ME!

August 21, 2008 | Filed Under Buying Foreclosed Homes, How To Buy Foreclosures 

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